
Founder
Susan Grattino consults on the development of strategic and tactical marketing plans. Her specialty is market planning and research, product positioning and launch strategy development.
Prior to starting her own company, Ms. Grattino worked with other marketing consulting companies where she managed and developed strategic and tactical marketing plans, developed related revenue projections and budgets, and managed the execution of those marketing programs. She has been involved in technology for many years and has worked for large Fortune 500 consumer products and consulting companies. Her experience includes project management consulting on large systems development engagements, developing a worldwide technology audit strategy; presenting financial and operating solutions for diverse organizational needs for PepsiCo's divisions, presenting research findings and best practices to an international base of senior management. Ms. Grattino also has experience writing business plans, developing human resource training manuals and disaster recovery plans, performed as an employee and as an independent consultant. She has worked both domestically and internationally throughout Europe, South America and Asia.
Ms. Grattino earned a dual degree in Management Information Systems and Accounting from University of Arizona. She earned Certified Public Accountant designation in 1996. Susan also holds a graduate degree in International Management with a concentration in international marketing and finance from Thunderbird, The American Graduate School of International Management.
The Korat Name
The Korat has long been revered as a symbol of wealth and extreme intelligence, so much so that many Thai natives will tell you that it is not a cat but rather a species unto itself. These animals are capable of clever reasoning and often appear to know things before others. Korats bond with people -- and the key word is bond. The name Korat Consulting was selected because we believe that a consulting company should possess these attributes and strengths, at a bare minimum, in order to be successful. We keep the Korat in mind when working with clients and partners to provide an enjoyable, productive and memorable working relationship.
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